Build a premium, trustworthy brand that resonates with nursery owners and managers. Launch a fast website that converts visitors into enquiries. Earn visibility for local, high-intent searches without relying on backlink campaigns or long SEO roadmaps. Create a self-improving platform that the team can manage and evolve independently.

Production timeline: 2-3 days from start to first production version (including visual identity). Local search visibility: Ranking across Bromley and surrounding areas within weeks of launch for nursery and preschool cleaning searches, with no backlink campaign. Site performance: Extremely fast load times even with AI-generated imagery through automatic WebP conversion and responsive image optimization. Platform independence: Team can add service areas, update SEO fields, generate imagery, and review Search Console performance without developer support.

We used AI as the main production method across market research, niche positioning, brand colours and visual language, page structure and on-page SEO, image generation and optimization, and performance engineering. The technology stack was intentionally lean (PHP 8.x, MySQL, Apache) for speed and security. We integrated AI image generation directly into the admin workflow using the Freepik API with automatic WebP conversion and responsive image resizing. The admin panel includes secure login, inquiry management, testimonials management, service areas CRUD with SEO fields, Google Search Console reporting, image generation tooling, and WebP cache management.