Winning in a ‘Google Zero’ World: Diversifying Demand Beyond AI Overviews
You’ve probably noticed it: search impressions are up, clicks are down, and dashboards feel out of step with reality. Welcome to ‘Google Zero’—a world where answers appear in the SERP via AI Overviews, featured snippets, and knowledge panels, and users often don’t...
Instant Brand Voice: Who To Use AI To Write Shopify Product Descriptions That Sound Exactly Like You
Merchants are discovering they can maintain their distinctive brand voice whilst dramatically reducing the time spent on product descriptions. We’re talking about cutting hours down to minutes, without sacrificing the personality that makes your brand memorable....
“Visual Stylist” Every Magento Store Needs: How to Auto-Generate Product Photos That Actually Convert
You’ve got hundreds, maybe thousands of products in your Magento catalogue, and each one needs multiple angles, lifestyle shots, and context images. Traditional photography would cost you a fortune and take months. But here’s where things get interesting –...