HOW TO: Use Social Media Marketing as Part of Your Multi-Channel Campaign
Marketing has always been a cross-channel activity. Now the need for integrating channels and campaigns is greater than ever, as consumers become more fickle and less loyal. The best way to keep up with this reality is by using social media in your marketing strategy....
HOW TO: Create an Online Event Landing Page with Zapier and Google APIs.
If you’re looking for an online event setup instructions, a way to create a custom branded webinar landing page that allows users to easily sign up to multiple events, on practically any popular webinar platform – this is your guide. Recently, we were...
Global Multilingual Website – A Guide to Internationalisation
Many Global CMOs are often faced with the task of getting their websites localized and translated into multiple languages, which is a complex task on its own. With the core requirements of a local market leading the content creation effort, it can become even more...
Successful Holiday Season with Google Shopping Automation
Since the beginning of the pandemic, we’ve seen a tremendous increase in e-commerce revenue across most client accounts, which has doubled, tripled or even quadrupled the year-on-year sales. For a while, we thought this was just a temporary hike caused by the...
