Bartec Auto ID Report

Dive into this report for an arsenal of actionable insights. Inside: exclusive peronalised imporovments, speed optimisation hacks, SEO quick-wins, and compelling data-driven content strategy. Your digital leap forward, in a nutshell.

Bartec Auto ID Report


AI Generated Summary

Based on search results our AI analysed your site and provided top line comments about the site.

Overview of

The website “” with About 761 pages indexed in Google, appears to be focused on automotive technologies, particularly in the area of Tyre Pressure Monitoring Systems (TPMS) and related tools.


  1. Tyre Pressure Monitoring Systems (TPMS) Tools: The site prominently features the TAP100 tool, a new addition to the Bartec range. This tool is designed for tread and pressure reading, aiding tyre technicians in efficient data capture. More Information
  2. Bartec Auto ID Tool Support Centre: This section of the website offers comprehensive support and information about Bartec Auto ID tools. Visit Support Centre
  3. TPMS Desktop Software: Users can download the latest version of TPMS Desktop software, which is integral to the Bartec product suite. Download Software
  4. Bartec Auto ID JIRA: A dedicated JIRA page for Bartec Auto ID, likely for project management or issue tracking. Access requires login. Access JIRA
  5. TECH700 TPMS Tool: Features of this tool include activation and reading of OE TPMS sensors, Bluetooth data transfer, and inductive charging. Learn More
  6. DPF100 – Emissions Testing: The DPF100 is a dedicated tester for checking particles collected by Diesel Particulate Filters (DPF). Product Details
  7. TECH300 TPMS Tool: Described as a high-powered entry-level activation tool, the TECH300 tests for TPMS faults and updates audit files via Bluetooth. Explore TECH300
  8. TECH600 TPMS Tool: A premier TPMS tool with WiFi software updates, compatibility with all OE and major programmable sensors, and diagnostic capabilities. Discover TECH600
  9. Customer Registration: A portal for customer registration, indicating a user-focused approach to service. Register Here
  10. TECH500 TPMS Tool: This tool features major programmable sensor compatibility, wireless communication options, and on-board DTC. More on TECH500


Content Gap

We are utilising data from SEO like Ahrefs to conduct a comprehensive analysis of top competing domains the content gap between your domain and its top 10 competitors.

Top 5 Detailed Actions to Maximise Organic Traffic

  1. Optimise for Common Keywords: Focus on the keywords that are common between your domain and the top competitors. For instance, has 34 common keywords with a significant share. Prioritise these keywords in your SEO strategy.
  2. Improve Domain Rating (DR): Work on enhancing your website’s authority. Competitors like and have high DRs (75 and 78 respectively), which contributes to their traffic. Implement strategies like quality backlinking to improve your DR.
  3. Enhance Content Quality: Increase the number of pages with high-quality content. Competitors with a higher number of pages (e.g., with 1308 pages) tend to have more traffic. Focus on creating more valuable content for your users.
  4. Leverage Traffic Value: Focus on keywords and pages that have high traffic value. For example, shows a significant increase in traffic value. Analyse which pages or keywords are driving this and apply similar strategies.
  5. Reduce Traffic Loss: Identify areas where you are losing traffic and address them. For example, saw a decrease in traffic; analyse their strategies and learn from their mistakes.

Top 10 Competitors

DomainCommon KeywordsShareDRCurrent TrafficTraffic ChangeCurrent # of Pages


Top 5 Quick Wins

We run your site through Google PageSpeed Insights and evaluated the performance of a web page on both mobile and desktop devices, here are the biggest gains and suggestions on how to improve page load times.



Here are the five most important actions to be taken to improve the speed of the website, articulated in British English and with key data underlined for emphasis:

  1. Defer Offscreen Images (Estimated Savings: 14.02s): This is the most significant opportunity for improvement. By deferring the loading of images that are offscreen until they are needed, the initial load time can be significantly reduced.
  2. Serve Images in Next-Gen Formats (Estimated Savings: 11.74s): Converting images to more efficient formats such as WebP can greatly reduce their file size without compromising quality, leading to faster loading times.
  3. Properly Size Images (Estimated Savings: 3.26s): Ensuring that images are not larger than necessary can reduce the amount of data that needs to be downloaded, thus improving load times.
  4. Efficiently Encode Images (Estimated Savings: 1.79s): Optimising the encoding of images can reduce their file size, which in turn speeds up their loading time.
  5. Eliminate Render-Blocking Resources (Estimated Savings: 1.59s): Removing or deferring JavaScript and CSS that block rendering can speed up the time it takes for the page to become interactive.

These actions focus on optimising content delivery and reducing the amount of data that needs to be loaded initially. Implementing these changes should significantly improve the website’s loading speed, enhancing user experience and potentially improving SEO performance.



Issues to fix

Analysing current on page SEO here’s a list of top issues which should be addressed

Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.

Main Site – SEO SCORE 66/100

HIGHURL Canonicalisation: Select a primary URL and set up redirects from all variations.
HIGHMinify JavaScript Files: Reduce page size and loading time.
HIGHUse Structured Data to help search engines understand your content.
HIGHCreate a Custom 404 Error Page with helpful links and information.
HIGHImplement HTTP/2 Protocol for faster page load times and improved performance.
HIGHEliminate Render-Blocking Resources to improve website experience.
HIGHUse Modern Image Formats to reduce file size and improve loading speed.
MEDIUMAdd Cache Headers for CSS resources to speed up the webpage for returning users.
MEDIUMAdd Cache Headers for images to improve website performance.
MEDIUMAdd Cache Headers for JavaScript resources to speed up the webpage for returning users.
MEDIUMAvoid using Distorted Images to enhance user experience.
MEDIUMServe Properly Sized Images to reduce loading times and improve user experience.
MEDIUMAdd “rel=noopener” or “rel=noreferrer” to “target=_blank” links for security.
MEDIUMUse Social Media Meta Tags to improve shared link appearance on social platforms.
LOWHide or obfuscate Email Addresses to protect against spam harvesters.
LOWTurn off the Server Signature for security reasons.
LOWAdd Strict-Transport-Security Header to ensure encrypted web traffic over HTTPS.
LOWStrip out unnecessary Metadata to improve loading time, security, and privacy.
LOWLimit to fewer than 20 HTTP Requests to reduce webpage loading time.

Store – SEO SCORE 70/100

HIGHURL canonicalisation: Select a primary URL and set up redirects from all other variations.
HIGHMinify JavaScript files to reduce page sise and loading time.
HIGHInclude common keywords in the title tag, meta description, and heading tags.
HIGHAdd a meta description tag to summarise the page’s content for search engines.
HIGHConsider using structured data to help search engines understand your content.
HIGHBuild quality backlinks from relevant websites to improve search engine rankings.
HIGHEliminate render-blocking resources to improve the website experience.
HIGHUse images in a modern format to reduce file size and improve loading speed.
MEDIUMAdd a sitemap file to help search engines index content more effectively.
MEDIUMResolve JavaScript errors to enhance user experience.
MEDIUMAdd “rel=noopener” or “rel=noreferrer” to “target=_blank” links for security.
MEDIUMUse social media meta tags to improve shared link appearance on social platforms.
LOWVerify the use of NOINDEX meta tag to ensure intended search engine indexing.
LOWResolve errors in Chrome DevTools Console to improve user experience.
LOWImplement an SPF record to prevent email spoofing and security issues.
LOWAdd Strict-Transport-Security header for HTTPS encryption and security.
LOWStrip unnecessary metadata from images to improve loading time and privacy.
LOWAvoid using more than 20 HTTP requests on a webpage to enhance loading time.


Issue NameURLs% of TotalDescriptionHow To Fix
Images: Over 100 KB20633.39Large images over a size threshold.Optimise images with compression and proper scaling.
Canonicals: Missing21177.29Pages with no canonical URL present.Specify a canonical URL for every page.
Page Titles: Below 30 Characters914.52Page titles under the configured limit.Update page titles to include additional keywords or USPs.
Page Titles: Over 561 Pixels69.68Page titles over Google’s pixel length limit.Write concise page titles to avoid truncation.
Page Titles: Over 60 Characters58.06Page titles that exceed the character limit.Write concise page titles to ensure important words are not truncated.


External Review

We analysed your environments to check for any common problems.

ShareD Hosting Detected

List of domains hosted on the same server:

Domain NameLast Resolved

This table includes only a portion of the total 84 domains for hosted on the same environment.

In the context of web hosting, particularly for businesses, opting for dedicated hosting can be a significant decision. Dedicated hosting provides an exclusive server for a single client, which means that the client does not share the server’s resources with any other users. This exclusivity can lead to enhanced performance, security, and control—factors that are crucial for businesses that rely on their online presence for operations and revenue.

The importance of dedicated hosting for business reasons includes:

  1. Performance: With dedicated hosting, businesses can expect improved website loading times due to the availability of dedicated resources. This can be particularly important for sites that experience high traffic volumes or require significant processing power.
  2. Security: Dedicated servers can offer stronger security measures since the business has complete control over the server’s security protocols. This can be critical for companies that handle sensitive data.
  3. CustomiSation: Businesses have the flexibility to customise the server environment to their specific needs, including the operating system, software, and configurations.
  4. Reliability: Since the server is not shared, there are fewer chances of downtime caused by other websites’ traffic spikes or technical issues.

On the other hand, shared hosting, where multiple clients share the resources of a single server, can pose several risks:

  1. Resource Limitation: Websites on shared hosting may experience slower performance due to the shared resources among numerous clients.
  2. Security Concerns: If one website on a shared server is compromised, there is a potential risk for other sites on the same server to be affected.
  3. Limited Control: Clients have limited ability to install custom software or make server configuration changes, which can be restrictive for businesses with specific needs.
  4. IP Blacklisting: If one of the websites on a shared server engages in malicious or spammy behavior, it could lead to the server’s IP being blacklisted, affecting all websites hosted on that server.

Search engines and web services may consider the type of hosting as a factor when assessing a website’s credibility and reliability. While dedicated hosting is generally not directly referenced as a ranking factor by major search engines like Google, the indirect benefits such as faster loading times, better uptime, and enhanced security can contribute positively to SEO rankings.