Executive Summary
The website's accessibility needs substantial enhancement, presently at 30%. Achieving the industry average demands a 40-50% improvement, with a focus on rectifying broken links and ensuring compatibility.
The closure of content gaps is significantly substandard at 50%. To meet industry standards, a 20-30% increase is essential by improving content quality and relevance, which will subsequently boost user engagement and SEO performance.
Hosting performance is currently at 50%, requiring a 20-30% increase to match industry benchmarks. Enhancements should target server response times and stability to improve the overall user experience and reliability.
Key Highlights
Accessibility Improvement Needed
%
Content Gap Improvement Needed
%
Hosting Improvement Needed
%
Overall Digital Performance
- SEO On Page 86%
- Content Gap Closure 70%
- Speed 75%
- Hosting 85%
- Security 65%
- Accessibility 73%
- Sustainability 50%
- Privacy 55%
Site Overall
%
Average Site Performance
Overall Digital Performance
- SEO On Page 76%
- Content Gap Closure 50%
- Speed 60%
- Hosting 50%
- Security 80%
- Accessibility 30%
- Sustainability 50%
- Privacy 80%
Site Overall
59%
Average Site Performance
OVERVIEW OF tmtech.co.uk
- Tailor Made Technologies offers award-winning managed services and support for businesses in the Solent region and beyond.
- The company provides comprehensive IT solutions, including managed IT support and professional services aimed at enhancing business performance.
- The blog section features updates, news, and webinars on topics such as AI tools, M365 applications, and cybersecurity tips.
- They offer cybersecurity services that include technical controls, strategic roadmaps, and audits to minimise downtime and reduce attack surfaces.
- Information on GDPR compliance is available, emphasising greater openness and unified data protection in the EU.
- Contact details are provided for reaching their office located at Solent Business Park, Hampshire, UK, with email support available.
COMPETITORS
Content Gap
We are utilising data from SEO like Ahrefs to conduct a comprehensive analysis of top competing domains and the content gap between your domain and its top competitors.
Top Competitors
The list is based on your website’s keywords and domains sharing similar keywords. Strategic business competitors list might be different, however this list represents sites your content is currently competing against. If you don’t recognise some or any of the names, it is likely you are ranking for keywords unrelated to your actual business competitors are. Consider exploring this further to make sure you are not losing out on relevant traffic due to a content gap.
- airit.co.uk - Shared Keywords: 19, Traffic Estimate: 32512
Actions to maximise organic traffic
Here are the three most important detailed actions to increase organic traffic:
- Identify High-Performing Keywords: Conduct a thorough keyword analysis to determine which keywords are driving the most traffic to competitors. Focus on these high-performing keywords to optimise your own content and improve search visibility.
- Enhance Content Quality: Analyse the type of content that is ranking well for competitors and create comprehensive, high-quality content that provides more value, is more engaging, and better answers user queries.
- Improve Backlink Profile: Review competitors' backlink profiles to identify high-quality sites that are linking to them. Reach out to these sites with compelling content or collaboration proposals to gain similar backlinks.
- Optimise On-Page SEO: Ensure that your website’s on-page elements such as title tags, meta descriptions, and headers are optimised for target keywords. Check for any technical issues that might hinder search engine crawling and indexing.
- Leverage Social Media and Content Promotion: Observe how competitors are using social media and other platforms to promote content. Implement similar strategies to increase content visibility and drive traffic back to your website.
Speed
Quick Wins
Performance Averages
We’ve analysed a random sample of URLs across your site:
- Average Speed Score: 60%
| URL | Performance Score | Accessibility Score | Best Practices Score | SEO Score |
|---|---|---|---|---|
| https://www.tmtech.co.uk/it/professional-it-services/ | 44 | 96 | 79 | 92 |
| https://www.tmtech.co.uk/acronis-platinum-partner/ | 75 | 96 | 79 | 100 |
| https://www.tmtech.co.uk/working-from-home/ | 69 | 100 | 79 | 100 |
| https://www.tmtech.co.uk/case-studies/ | 63 | 98 | 79 | 92 |
| https://www.tmtech.co.uk/cyber-security-lp/ | 54 | 96 | 79 | 100 |
| https://www.tmtech.co.uk/christmas-joy-delivered-by-tmts-lee-whitcher/ | 65 | 100 | 79 | 100 |
| https://www.tmtech.co.uk/tag/security-patch/ | 57 | 98 | 79 | 85 |
| https://www.tmtech.co.uk/fusion_tb_category/footer/ | 42 | 95 | 79 | 100 |
| https://www.tmtech.co.uk/tag/cyber-security/ | 61 | 98 | 79 | 85 |
| https://www.tmtech.co.uk/tag/log4j/ | 69 | 98 | 79 | 85 |
| https://www.tmtech.co.uk/mental-health-awareness-week-2024/ | 45 | 100 | 79 | 92 |
| https://www.tmtech.co.uk/m365-web2/ | 54 | 96 | 57 | 92 |
| https://www.tmtech.co.uk/tailor-made-technologies-is-now-a-iasme-accredited-cyber-essentials-certification-body/ | 77 | 100 | 79 | 92 |
| https://www.tmtech.co.uk/tech-thoughts-ai/ | 68 | 95 | 79 | 100 |
| https://www.tmtech.co.uk/testimonials/martin-co/ | 61 | 100 | 79 | 100 |
| https://www.tmtech.co.uk/mission-critical-it-stride-son/ | 54 | 96 | 75 | 92 |
| https://www.tmtech.co.uk/category/news-and-blog/ | 58 | 100 | 79 | 85 |
| https://www.tmtech.co.uk/webinar-discover-efficiencies-and-productivity-with-ai/ | 58 | 95 | 57 | 92 |
| https://www.tmtech.co.uk/tmt-recruitment-evening-march/ | 66 | 100 | 79 | 100 |
| Average | 60 | 97.7 | 76.5 | 93.9 |
Top Considerations for Website Speed
Test Results: https://developers.google.com/speed/pagespeed/insights/
We tested your site through Google PageSpeed Insights and evaluated the performance of a web page on both mobile and desktop devices. Here are the biggest gains and suggestions on how to improve page load times. Based on the performance analysis data, here are the most important actions to be taken to gain the most speed for the website:
- Reduce unused JavaScript and CSS: The data indicates that there is a significant amount of unused JavaScript and CSS. Reducing these can greatly enhance performance. Consider deferring loading scripts and stylesheets until they are necessary. Learn more about reducing unused JavaScript and unused CSS.
- Enable text compression: Serving text-based resources with compression techniques like gzip can minimise network bytes and speed up load times. More details are available on enabling text compression.
- Optimise image usage: There are opportunities to optimise images by using appropriate resolutions and modern formats like WebP. This can save data and improve load speed. Consider adopting responsive images and next-gen formats.
- Minify JavaScript and CSS: Minification reduces the size of code files, which improves load times. It is recommended to minify both JavaScript and CSS. Guidance on minification can be found for JavaScript and CSS.
- Eliminate render-blocking resources: Resources that block the initial render can delay page load times. Deliver critical JS/CSS inline and defer non-critical resources. Learn more about eliminating render-blocking resources.
SEO
Issues to fix
Analysing current on page SEO here’s a list of top issues which should be addressed.
Main Site
- SEO Score: 76/100 (slightly above the average score of 75% for the top 100 sites)
The website https://www.tmtech.co.uk/ has an SEO score of 76, which is slightly above the average score of 75 for the top 100 sites. The analysis reveals a total of five HIGH issues and six MEDIUM issues that need attention. Addressing these issues is crucial for building organic traffic as they impact both user experience and search engine visibility. Ensuring a Largest Contentful Paint duration of 2.5 seconds or less can significantly enhance user satisfaction and reduce bounce rates. Additionally, optimising title tags, meta descriptions, and heading tags with relevant keywords is essential for improving search engine rankings. Using hyphens instead of underscores in URLs and eliminating render-blocking resources will further streamline the website's structure and loading times. By tackling these areas, the website can improve its performance and attract more organic traffic, thereby boosting its visibility and authority in search engine results. These improvements are essential as they not only enhance user experience but also align with search engine algorithms that prioritise fast, user-friendly websites, thereby boosting your organic traffic.
Opportunities
- Pagination: Non-200 Pagination URLs: Ensuring pagination URLs return a 200 status code is crucial for crawlability and indexability, preventing search engines from ignoring these pages.
- Response Codes: Internal Client Error (4xx): Fixing client-side errors like 404s helps maintain a seamless user experience and ensures all internal links are functional.
- Security: HTTP URLs: Migrating to HTTPS enhances security and user trust, as browsers flag HTTP sites as 'Not Secure'.
- H1: Missing: Adding
tags improves on-page SEO by clearly indicating the primary topic of a page to search engines.
- Canonicals: Canonicalised: Correct use of canonicals helps consolidate indexing and link properties to the intended URL, avoiding duplicate content issues.
- Plus 9 more...
Hosting
External Review
We analysed your environments to check for any common problems.
Security
- Overall risk level: Low
- The target website may be protected by a Web Application Firewall and it could affect the accuracy of the results.
List of security assessment results and recommendations following an external preliminary Vulnerability Scan. Risk ratings:
| High: | 0 |
| Medium: | 0 |
| Low: | 4 |
| Info: | 1 |
| Vulnerability | Risk Level | Risk Description | Recommendation |
|---|---|---|---|
| Interesting headers found | Low | The HTTP headers returned by the server often contain information about the specific software type and version that is running. This information could be used by an attacker to mount specific attacks against the server and the application. | It is recommended that a tester inspects this issue manually to find out if it can be escalated to higher-risk vulnerabilities. |
| Found robots.txt file | Low | The robots.txt file sometimes contains URLs that should be hidden from public view. However, this should not be considered a security measure since anyone can read the robots.txt file and discover those hidden paths. | Review the contents of the robots.txt file and remove the URLs which point to sensitive locations in the application. These locations should be protected by strong access control mechanisms and require proper authorisation. |
| Found wp-cron file | Low | The wp-cron.php file is responsible for scheduled events in a WordPress website. By default, when a request is made, WordPress will generate an additional request from it to the wp-cron.php file. By generating a large number of requests to the website, it is therefore possible to make the site perform a DoS attack on itself. | Add the variable DISABLE_WP_CRON to true in the file wp-config.php and restrict access to the file wp-cron.php. |
Note: These results are preliminary and may contain false positives.
Shared Hosting
- Status: Detected (Fastly)
This table includes the domain names and their last resolved dates, extracted from the provided data. The full data but only a few are shown here for brevity.
| Domain | Last Resolved |
|---|---|
| 100clubcolorado.org | 2025-06-20 |
| 100clubcolorado.us | 2025-06-17 |
| 101dogspots.com | 2025-06-19 |
| 1071theboss.com | 2025-06-19 |
| 109events.co.nz | 2024-10-12 |
| 10rockstapasbar.com | 2025-06-19 |
| 1200bay.ca | 2025-06-16 |
| 125thstreet.nyc | 2022-03-12 |
| 1319fstreet.com | 2025-06-19 |
| 15disciplines.com | 2025-06-19 |
Total domains: 37645
In the context of web hosting, particularly for businesses, opting for dedicated hosting can be a significant decision. Dedicated hosting provides an exclusive server for a single client, which means that the client does not share the server’s resources with any other users. This exclusivity can lead to enhanced performance, security, and control reputation—factors that are crucial for businesses that rely on their online presence for operations and revenue.
Full Site Review
- Overall Score: 30% have issues, worse than average
We reviewed the site for accessibility and usability issues. Checked for broken links, spelling errors, browser compatibility, SEO, web standards, and WCAG compliance. Some signals indicate problems for older users, people with disabilities or accessibility needs. Automated testing cannot detect all issues, so should be used alongside human testing.
Accessibility, Usability and MISC
| Category | Pages | Benchmark |
|---|---|---|
| Overall Quality | 201 pages with quality issues | 38% have issues, worse than average |
| Errors | 168 pages with broken links or other errors | 32% have issues, worse than average |
| Accessibility | 196 pages with accessibility problems | 37% have issues, worse than average |
| Compatibility | 73 pages with browser specific issues | 14% have issues, worse than average |
| Search | 167 pages with search engine issues | 32% have issues, worse than average |
| Standards | 171 pages have W3C standards issues | 33% have issues, worse than average |
| Usability | 141 pages with usability issues | 27% have issues, worse than average |
| Totals | 533 pages and files checked | Average Score: 30.43% have issues |
Sustainability
- Overall: Dirtier then 50% of websites
| Metric | Details |
|---|---|
| Domain | tmtech.co.uk |
| Green Hosting Status | The website is not hosted green. |
| Provider | Unknown provider |
| Country | Unknown country |
| CO2 Emission (Grid) | 0.47235291660698 grams |
| CO2 Emission (Renewable) | 0.40951501729365 grams |
| Green Score | 0.5 |
| Rating | C |
The findings highlight the need for immediate action to enhance the website’s sustainability, potentially reducing its environmental impact significantly.
Book Sustainability Consultation
Privacy
- Cookie Status: Compliant
The data analysis indicates compliance with regulations concerning cookies and data protection, demonstrating a structured approach to user consent and data management. The impact on user experience appears to be minimal due to the streamlined process of obtaining consent and offering clear options for users to manage their preferences. This ensures transparency and fosters trust while aligning with legal requirements for handling personal data.
| Type of Cookie | Count |
|---|---|
| Necessary | 5 |
| Preferences | 3 |
| Statistics | 8 |
| Marketing | 4 |