AI-Built Brand, Website, Lead-Gen Automations, and Local AI SEO Delivered in Days
The Challenge
CleanQ is a London-based commercial cleaning company that came to EXPRE with no website, no brand identity, and an urgent need to start generating leads. Operating in the competitive local services market across Bromley and surrounding areas, they needed a complete digital presence built rapidly - one that would earn trust with potential clients, rank well in local search, and convert visitors into enquiries from day one.
Goals & Objectives
Build a full brand identity from scratch, including logo, colour palette, typography, and tone of voice. Create a converting website that establishes trust and generates enquiries. Implement local SEO to rank on page 1 for high-intent searches in the London and Bromley area. Set up lead generation automation to capture and route enquiries efficiently. Deliver everything within days, not months.
Our Approach
EXPRE used Webgentic OS to build and iterate the website at speed, with AI-generated brand assets, copy, and imagery produced in parallel. Brand strategy and niche positioning were developed through structured AI-assisted research, identifying nurseries and preschools as an underserved, high-trust market segment. n8n workflows were configured for automated lead capture, CRM integration, and follow-up email sequences. Local SEO strategy was built around structured data, Google Business Profile optimisation, service-area pages, and on-page content targeting London cleaning search terms.
Key Metrics
Brand and full website delivered in 3 days from start. First qualified lead received within 48 hours of launch. Page 1 Google rankings achieved for 12 local search terms within 8 weeks, including "commercial cleaning Bromley" and "nursery cleaning London". Lead volume grew consistently month-on-month from organic search alone. Zero paid advertising spend required.
The Results
CleanQ went from zero digital presence to a fully operational, lead-generating platform in 72 hours. The site began ranking across Bromley and surrounding areas for nursery and preschool cleaning searches within weeks of launch, with no backlink campaign required. CleanQ is now generating consistent, qualified leads from organic search, and the platform continues to evolve through its AI-integrated admin layer. Live at cleanq.co.uk.