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How to Turn Your WordPress Site into an AI-Powered Marketing Machine

Imagine having a website that not only attracts visitors but also learns from their behavior, personalizes their experience, and automates your marketing tasks – all without needing a degree in computer science. By harnessing AI marketing tools on WordPress, even...
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How to Apply the TAYA Framework in AI Content Ideation Using Prompts and Google Search Console Data

Introduction to the TAYA Framework and AI Content Ideation They Ask, You Answer (TAYA) is a well-established framework that emphasises honesty, transparency, and a laser focus on answering customer questions. Originating from the pioneering work of Marcus Sheridan and...
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How to Set Up Drupal as a Content Hub: Powering Websites, Mobile Apps and More

1. Introduction to Drupal as a Content Hub Modern audiences expect seamless interactions across websites, mobile apps, and even emerging channels such as IoT devices. This demand calls for a unified system to manage, distribute, and optimise all types of content. A...
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Google Tag Manager: How to Boost Your SEO and Track Everything in One Place

Every marketer values the ability to fine-tune user tracking, streamline SEO efforts, and manage data all from a single hub. That’s where Google Tag Manager (GTM) excels. As a centralised platform for tag deployment, GTM helps you organise website tracking, improve...
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